What does Liveto offer for festivals and concerts?

Liveto provides festivals and concerts with a comprehensive event platform: ticketing on the organizer's own website or Liveto's event pages, merchandise sales, accreditation, access control, attendee communications, feedback surveys, venue maps, and the Event App. Purchasing requires no mandatory login.

Can the ticket shop be embedded on the festival's own website?

Yes. The ticket shop can be embedded directly on the event organizer's own website, keeping attendees on your site throughout the entire purchase journey. Alternatively, Liveto's event pages can be used.

Do festival attendees need to log in to buy tickets?

No. Purchasing through Liveto requires no mandatory login, reducing friction in the purchase journey and improving visitor satisfaction.

Who owns the visitor data in Liveto?

The event organizer is always the data controller and retains full ownership of all visitor data, purchasing behaviour, and customer history. For festivals and concerts with returning attendees, knowing your own fanbase is a significant competitive advantage.

Which festivals and concerts use Liveto?

Liveto's festival and concert customers include Jyväskylän Kesä (partner since 2018), John Smith Rock Festival, Ruka Spring Break (partner since 2017), and Millilleen Events.

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Festivals and concerts

Q: Does Liveto work for both small concerts and large festivals?

Yes. Liveto works for small concerts and large multi-day festivals alike. You can choose exactly the tools you need — all of Liveto's features or just the ones that fit your event.

With Liveto's ticketing

Liveto is the trusted event partner chosen by festivals and concerts. A successful festival experience starts long before the first notes sound and continues long after the event ends. With Liveto, you manage advance ticket sales, merchandise sales, and event operations from one system, collect feedback to support development, and keep your brand front and centre throughout the entire purchase journey.

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With Liveto, you succeed

Liveto helps you create better festival and concert experiences by focusing on your brand and the attendee experience. The ticket shop embedded on your own website keeps customers on your site throughout the entire purchase journey. Buying is easy with no mandatory login, and you can add anything to the same purchase flow: camping spots, merchandise, parking passes, bus tickets, or any other add-on. A ticket or pass becomes a versatile solution for multiple needs. Liveto's system makes sales, communications, and engagement straightforward, so you can focus on what matters most: developing your content.

Tailored solutions for festivals and concerts

Liveto works for small concerts and large multi-day festivals alike. You can choose exactly the tools you need: ticketing, event management, accreditation, merchandise sales, attendee communications, feedback surveys, ticket access control, venue maps, or the Event App delivered directly to attendees' phones. The ticket shop can be embedded on the event organizer's own website or you can use Liveto's event pages.

Everything in one place

Save time and effort by bringing everything together in one system. Liveto is built to meet the specific needs of festivals and concerts: advance ticket sales, accreditation, guest invitations, and merchandise sales all from one system. Every critical stage runs seamlessly without separate services.

Brand experience at the centre

Liveto's ticketing and event management is fully customisable to match your festival or concert's visual identity. Attendees stay on the event organizer's own website throughout the entire purchase journey, strengthening the brand image and building trust. Every detail from colours to communications can be tailored to reflect your event's brand.

Create better visitor experiences

With Liveto, festival and concert attendees enjoy a seamless experience from purchasing a ticket to entry and buying merchandise. Purchasing is easy with no mandatory login, on the event organizer's own website. This reduces friction in the purchase journey and improves visitor satisfaction.

More revenue, lower costs

Liveto offers two pricing options to suit the organizer's needs: a fixed monthly fee with no per-product commissions, or a commission-based model. With the fixed fee, every additional sale grows revenue without extra costs.

Event data to support development

At Liveto, the event organizer is always the data controller, not the ticketing service. All visitor data, purchasing behaviour, and customer history belong to the organizer. The organizer decides how the data is used and who it is shared with. For festivals and concerts with returning attendees, this is a significant competitive advantage: knowing your own fanbase helps you develop your event and grow your sales.